One API to reach every phone in Tanzania
Send SMS, WhatsApp, and MMS messages programmatically with direct operator connections, real-time delivery reports, and intelligent routing across all four MNOs.
Built for every messaging scenario
From transactional alerts to marketing campaigns, the Programmable Messaging API adapts to your needs.
Appointment reminders
Reduce no-shows by up to 40% with automated SMS and WhatsApp reminders. Support confirmation replies and rescheduling links.
Lifecycle marketing
Drive engagement with targeted promotional messages. Segment audiences, personalize content, and track conversion rates in real time.
Account notifications
Keep users informed with transactional alerts for payments, account changes, security events, and subscription updates.
Delivery notifications
Send real-time shipping updates, estimated delivery times, and proof-of-delivery confirmations to customers automatically.
Emergency alerts
Broadcast time-sensitive alerts to large audiences in seconds. Priority routing ensures critical messages are delivered first.
OTP verification
Authenticate users with one-time passwords delivered instantly via SMS. Configurable expiry, retry logic, and fraud detection built in.
Everything you need to send messages at scale
Direct operator connections, intelligent routing, and developer-first tooling.
Direct SMPP connections
Every message routes through direct connections with Vodacom, Tigo, Airtel, and Halotel. No aggregator middlemen means faster delivery and higher success rates.
Automatic failover routing
If a primary delivery path is congested or unavailable, our engine automatically reroutes through an alternate path without any action from your side.
Real-time delivery receipts
Get detailed status codes for every message: queued, sent, delivered, failed, or expired. All statuses are pushed to your webhook URL in real time.
Official SDKs for 5 languages
Production-ready SDKs for JavaScript/Node.js, Python, PHP, Java, and Go. Install, initialize, and start sending in minutes.
TCRA-registered Sender IDs
Verified alphanumeric Sender IDs so recipients know exactly who is contacting them. Builds trust and improves open rates.
AI Magic Write
Generate and refine message content with AI-powered magic write. Input your intent and get optimized copy that fits within character limits.
Send a message in four lines of code
Install our SDK, set your API key, and start sending. Comprehensive documentation and code samples for every use case.
import { SakuraSMS } from "@sakura-sms/sdk";
const client = new SakuraSMS("YOUR_API_KEY");
const message = await client.messages.send({
to: "+255712345678",
from: "SAKURA",
body: "Hi Jane, your appointment is tomorrow at 2:00 PM. Reply YES to confirm.",
dlrUrl: "https://yourapp.com/webhooks/dlr",
metadata: {
appointmentId: "apt_9281",
type: "reminder",
},
});
console.log(message.sid); // msg_abc123
console.log(message.status); // "queued"Frequently asked questions
Common questions about the Programmable Messaging API.
The Programmable Messaging API lets you send and receive SMS, WhatsApp, and MMS messages from your application using simple HTTP requests. It handles routing, delivery, and status tracking so you can focus on your product.
Create a Sakura SMS account, grab your API key from the developer dashboard, and make your first API call. Our quickstart guide walks you through sending a test message in under five minutes.
We provide official SDKs for JavaScript/Node.js, Python, PHP, Java, and Go. The underlying REST API works with any language that can make HTTP requests.
Free tier accounts have a rate limit of 10 messages per second. Paid plans start at 100 messages per second and can be increased to match your throughput needs. Contact us for custom limits.
We maintain a 99.2% delivery rate across all Tanzanian networks through direct operator connections and intelligent failover routing. Real-time delivery reports let you track every message.
Yes. The API supports both single-recipient and bulk sending. For campaigns, you can pass an array of recipients or use our audience segments to target specific groups.
You pay per message segment sent. Prices vary by destination network and volume tier. Volume discounts apply automatically as your usage grows. Check the pricing page for current rates.
Yes. When a recipient replies to your message, we forward the inbound message to your configured webhook URL in real time. This works across SMS and WhatsApp channels.
Failed messages trigger a delivery report with a detailed error code. You can configure automatic retries, fallback channels (e.g., try WhatsApp then fall back to SMS), and alert notifications for persistent failures.
Start building with the Programmable Messaging API
Create an account, get your API key, and send your first message -- all in under five minutes.