WhatsApp Flows: Interactive Conversations

What Are WhatsApp Flows?

WhatsApp Flows allow you to create structured, interactive experiences within WhatsApp. Think of them as mini-apps: forms, surveys, appointment bookings, and multi-step menus that your customers complete without leaving the chat.

Creating a Flow

• Navigate to WhatsApp > WA Flows in the sidebar
• Click Create Flow
• Choose a template or start from scratch
• Give your flow a name and select a category (e.g., Survey, Lead Capture, Appointment)

Flow Builder

The visual builder lets you design multi-screen flows:

• Screens — Each screen is a step in the flow (welcome, questions, confirmation)
• Input Types — Text fields, dropdowns, date pickers, radio buttons, checkboxes
• Navigation — Connect screens with Next/Back buttons
• Completion — Define what happens when the flow is finished

Sending a Flow

• Flows are sent as special WhatsApp messages with a "Start" button
• You can attach a flow to a broadcast, trigger it from an automation, or share the link directly
• Recipients tap the button to begin the interactive experience

Viewing Responses

• Go to WA Flows > [Your Flow] > Responses
• View individual responses or export all data as CSV
• Responses include timestamp, phone number, and all field values
• Use the analytics dashboard to see completion rates and drop-off points

Flow Templates

• Customer Feedback — Rating + comment form
• Lead Capture — Name, email, interest fields
• Appointment Booking — Date/time selection with confirmation
• Order Form — Product selection with quantity and delivery details